Atitudinea faţă de muncă în subcultura creativă

Authors

  • Valeriu Frunzaru National School of Political and Administrative Studies, Faculty of Coomunication and Public Relations https://orcid.org/0000-0002-8711-0514
  • Loredana Ivan National School of Political and Administrative Studies, Faculty of Coomunication and Public Relations

Keywords:

creative subculture, attitude towards work, feminism, European Employment Strategy (EES)

Abstract

This article presents the research results of a study that investigated the attitudes towards work of Romanian students. The study employs the concept of the “creative subculture” in order to indetify the specific values among students. Moreover, a paralel is made with the values of self/actualizing processes as described by Maslow (1954/2007) and with the values promoted by EU. The methodology consisted of a survey among Romanian students using a questionnaire. The results show that the attitudes towards work that can be subscribed to creative subculture are to be found among Romanian students. However, a significant proportion of female students and most male students share the attitudes and values belonging to traditional subculture. This might prove to make difficult the implementation of the European Strategy for Employment in respect to equal opportunities on the labour market.

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Author Biographies

Valeriu Frunzaru, National School of Political and Administrative Studies, Faculty of Coomunication and Public Relations

Address: Povernei Street no 6-8, Bucharest, Romania.
Email: valeriu.frunzaru@comunicare.ro

Loredana Ivan, National School of Political and Administrative Studies, Faculty of Coomunication and Public Relations

National University of Political Studies and Public Administration, Faculty of Communication and Public Relations 
Address: Povernei Street no 6-8, Bucharest, Romania.
Email: loredana.ivan@comunicare.ro

Published

2011-03-30

How to Cite

Frunzaru, V., & Ivan, L. (2011). Atitudinea faţă de muncă în subcultura creativă. Calitatea Vieții, 22(1), 49–59. Retrieved from https://revistacalitateavietii.ro/journal/article/view/323

Issue

Section

Quality of Life